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Combine Design

April 8, 2009

One of the trends I see as I travel is designers combining their firms and joining forces. Often, two design professionals who have known each other for many years find themselves each with a once-thriving business that now has only, for example, 65% of their usual workload. 65% is not enough to cover staff, rent, expenses, etc. Solution? Combine the two firms, cut expenses accordingly, and the new streamlined firm has 130% of the work it needs. In addition, the new firm offers two seasoned design professionals, often with different but complimentary design sensibilities.

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